School presence that grows, not just launches
Not a build-and-disappear website. We get your school, pre-school or coaching institute properly online, then keep working every month — watching what parents actually search in Search Console, Analytics and Plausible, targeting the long-tail keywords you can realistically win, and adapting as Google changes — so your organic presence compounds instead of going stale, and it is strong before the admission season, not scrambled together when applications open. West Bengal and East India, a small number of clients, category exclusivity in your catchment.
What the ongoing engagement covers
Ongoing organic growth — we don't build and leave
The website is the starting line, not the finish. On Growth and Full we keep working every month so your presence compounds — the right pages added over time, local signals strengthened, steady improvement — and it is strong before the admission season, not scrambled together when applications open.
We watch the data and act on it
Search Console, Analytics and Plausible, read every month — what parents actually search, what is ranking and what is not, where enquiries come from. Each month's work is a decision from the data, not a guess.
Long-tail keyword strategy
We find the specific, winnable searches your catchment makes — by board, class and locality ('best CBSE school in [area]', 'playschool near [locality]') — and build the pages that answer them, rather than chasing head terms the big directories already own.
Built to hold through algorithm updates
We work on the fundamentals Google has rewarded for years — genuine relevant content, a complete and accurate local presence, technical health, real reviews — and adjust as it changes. That is what survives an update instead of being reset by one.
A website built for the school
Boards, classes, curriculum, facilities, fees process and the admission enquiry — structured the way parents actually look for them, and easy for your office to keep current.
Google Business Profile
Set up or claimed, categories and details filled in properly, hours and real photos correct — the listing most parents see before they ever reach your site.
Local SEO, schema & AI visibility
On-page optimisation for the searches your catchment makes, name-address-phone consistent across every listing, and structured data so search engines and AI assistants can read which board, classes and area your school covers.
Category exclusivity
One school per catchment. If a competing school inside that catchment approaches us, we decline — and it is written into the agreement.
Built for
Guides & honest comparisons
In-depth, indexable pages for the questions school owners and administrators actually search — each is its own page for search & AI discovery.
Three fixed tiers — scope published, price quoted per school
Foundation
One-time build. Get the school properly online, findable and correctly represented before the admission season.
Growth
Foundation, then kept active every month through the admission cycle.
Full
Growth, plus paid admissions campaigns and social handled for you.
Frequently asked questions
Tell us about your school
Send us your school type, board and location. We'll check your catchment is open, then come back with the tier that fits, what it includes, and the price — in writing.